Citation Guide

How to Cite an Instagram Post

Learn how to cite Instagram photos, videos, and reels in APA, MLA, Chicago, and other citation styles with correct formatting.

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APA7th Edition

Template

Author, A. A. [@handle]. (Year, Month Day). Caption or description [Photograph]. Instagram. URL

Example

NASA [@nasa]. (2024, November 15). The Pillars of Creation in stunning new detail from the James Webb Space Telescope [Photograph]. Instagram. https://www.instagram.com/p/DC5examplepost/

In-Text

(NASA, 2024)
MLA9th Edition

Template

Author [@handle]. "Caption." *Instagram*, Day Month Year, URL.

Example

NASA [@nasa]. "The Pillars of Creation in stunning new detail from the James Webb Space Telescope." *Instagram*, 15 Nov. 2024, www.instagram.com/p/DC5examplepost/.

In-Text

(NASA)
Chicago17th Edition

Template

Author Name (@handle). "Caption." Instagram, Month Day, Year. URL.

Example

NASA (@nasa). "The Pillars of Creation in stunning new detail from the James Webb Space Telescope." Instagram, November 15, 2024. https://www.instagram.com/p/DC5examplepost/.

In-Text

(NASA 2024)

Tips for citing an instagram post

  • 1Use the account's display name and handle (e.g., NASA [@nasa]).
  • 2Describe the post type in brackets: [Photograph], [Video], or [Instagram post].
  • 3Include the exact publication date of the post.
  • 4Use the permalink URL from the Instagram post — not the profile URL.

Frequently asked questions

How do I find the permalink for an Instagram post?

On desktop, click the post to open it — the URL in your browser is the permalink. On mobile, tap the three-dot menu on a post and select "Copy Link."

Do I need to describe what type of post it is?

APA 7 requires a description in brackets (e.g., [Photograph] or [Video]). MLA and Chicago do not require this but it can clarify the source for your reader.

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